Budweiser Bails on Sochi While Molson Treats Canadians to Free Beer

by The Drink Nation on Feb 11, 2014 in Culture

Citing the high probability of terrorist attacks, global booze behemoth AB-InBev won’t throw its Club Bud party at the Winter Olympics in Sochi. In the not so distant past, those big bashes proved a huge hit at the 2010 Olympics in Vancouver and the 2006 Olympics in Turin.

According to reports, Budweiser’s parent is feeling a little skittish about the security situation in Russia, and is backing off to keep its employees out of harm’s way.

Meanwhile, those unspecified threats don’t appear to have shaken the resolve of binational Canadian-American beer goliath Molson Coors Brewing Company. In fact, iconic Great White North brand Molson is repping hard at the country’s Olympic House.

The company has outfitted the space with a large fridge stocked up with its beers that are available completely free of charge to Canadian athletes and citizens there to support them. The only hitch is, if they want a cold one, they have to furnish their passport to get it. The fridge is equipped with camera that scans the passports for authenticity. Provided everything checks out, it will dispense a beer.  

Photo: Molson Canadian/Twitter


Tags: Beer, News, Sports
Recent Articles
spacer

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
A Slice of Brooklyn Comes to Denver at DC Pie Co.

A Slice of Brooklyn Comes to Denver at DC Pie Co.

Let's get to know our new neighbor from The Empire State....read more ›

by Carrie Dow May 9, 2019
Pints Are Pouring at Denver's Empourium

Pints Are Pouring at Denver's Empourium

Ready to serve you a plethora of easy sipping brews....read more ›

by Carrie Dow Apr 17, 2019
A New, High-End Blend of Jack Daniel's Whiskey is Now Available in the United States

A New, High-End Blend of Jack Daniel's Whiskey is Now Available in the United States

A new, high-end blend of Jack Daniel's whiskey, known as Jack Daniel's No. 27 Gold, which was previously only ...read more ›

by The Drink Nation Apr 15, 2019
SPONSORED
Drink Nation Store Rectangle
Coopers' Craft Bourbon Is Now Available in 12 States With a New Barrel Reserve Expression

Coopers' Craft Bourbon Is Now Available in 12 States With a New Barrel Reserve Expression

Coopers' Craft Kentucky Straight Bourbon has debuted an entirely new label design, has expanded to more states...read more ›

by The Drink Nation Apr 3, 2019
Denver's Hippest Bar Restrooms

Denver's Hippest Bar Restrooms

Most bar restrooms are places you don't want to spend a lot of time in....read more ›

by Carrie Dow Apr 2, 2019
PBR is Making Its Own Whiskey For the Perfect Shot & Beer Combo

PBR is Making Its Own Whiskey For the Perfect Shot & Beer Combo

Pabst Blue Ribbon has filed documents to create its very own whiskey, making for the perfect shot & beer combo....read more ›

by Drink Philly Mar 18, 2019
Happy Hour Means Sushi at Uchi Denver

Happy Hour Means Sushi at Uchi Denver

Uchi, which means house or home in Japanese, came to Denver by way of Austin, TX....read more ›

by Carrie Dow Mar 12, 2019
Behind the Bar: Tory Pratt of Pratt Standard

Behind the Bar: Tory Pratt of Pratt Standard

In this edition of Behind the Bar, we chatted with Tory Pratt, the founder of Pratt Standard....read more ›

by The Drink Nation Mar 7, 2019
Neighborhood Pub Crawl: Historic Larimer Square

Neighborhood Pub Crawl: Historic Larimer Square

Larimer Square has its share of saloons and dance halls, just like back in the day. ...read more ›

by Carrie Dow Mar 5, 2019
Acclaimed Director Ridley Scott Has Made Seven Short Films for Hennessy X.O.

Acclaimed Director Ridley Scott Has Made Seven Short Films for Hennessy X.O.

Ridley Scott has directed a four-minute short film for Hennessy X.O. visualizing the seven flavors of the high...read more ›

by The Drink Nation Mar 4, 2019
SPONSORED
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close