Hot Style Alert: Hacker-Pschorr Lederhosen Sweepstakes

by The Drink Nation on Jul 6, 2012 in Culture

You know you love those sexy costumes associated with Bavarian beer culture. No, we’re not talking the corseted dirndl, we’re speaking of the leather shorts/jumpsuit known as lederhosen. For the next few months, you have a chance to win one of those authentic outfits from Germany’s Hacker-Pschorr.

A monthly sweepstakes is now live on the Munich brewery’s Facebook page. All you have to do to come away with a pair of the traditional Alpine drinking garb is pony up your contact info. An email address seems fair trade for the suit, which, according to a Hacker-Pschorr rep, will “radiate virility and brawn” from any gentleman choosing to don the centuries-old clothing.

“Any beer party is better in lederhosen,” says U.S. Hacker-Pschorr model Nicole Bailey. “And besides, what woman doesn’t love a man wearing leather?” Right? Right.

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