Beer Brand Aurosa Makes Beer 'For Women,' Women Say They Already Have a Beer, and It's Called Beer

by Jessie Donofrio on Aug 1, 2017 in Beer

Throw away your beer stash ladies, because a Czech beer company has made the only beer we will need. The company, Aurosa, claims to have brewed the “first beer for her” (and trademarked the phrase) in a very blatant disregard of the fact that women have been drinking beer for centuries.

What makes this beer perfect for those of us with female reproductive organs? The premium, lifestyle beer is semi-dark Czech lager, which I’m sure after a ton of research and focus grouping was determined as the favorite style of an entire gender.
 
But what truly made us fall in love with this beer was of course the very deliberate marketing on Aurosa’s website. The bottle, which looks like a granite countertop, is perfect for us gals who can’t stand life outside the kitchen, and the website, which pictures the beer bottle daintily placed in piles of roses, will make any girl feel incredibly feminine. Did I mention that Aurosa is an official partner of Mercedes-Benz Prague Fashion Week? Because it is!
 
A description of the beer on the company’s website explains our needs: "Aurosa is a representation of a woman's strength and a girl’s tenderness. The two contrasting tempers, present in the female essence, are depicted through the elegant design yet the strong, unfiltered taste.” Thank god! Now we don’t have to only drink wine when we're feeling moody! Pretty beer!
 
“Aurosa was born to prove that women can succeed anywhere without having to adapt and sacrifice their natural femininity. Women have been disregarded in the beer industry but owing to determination and faith in herself, Aurosa is set to redefine the perception of beer.”
 
Please tell the Pink Boots Society that they’ve been doing things all wrong, brewing beer only suitable for men for all these years!
 
Recent Articles
spacer

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
Bud Light Keeps its Promise to Give Eagles Fans Free Beer

Bud Light Keeps its Promise to Give Eagles Fans Free Beer

Bud Light is making good on its promise to provide Philadelphians free beer after the team's heroic win over the New England Patriots in the Super Bow...read more ›

by Jessie Donofrio Feb 6, 2018
Where to Sip With or Without a Sweetie on Valentine's Day in Denver
by Carrie Dow Feb 6, 2018
Sat
Feb 17
Sat
Feb 24
Tue
Feb 27
SPONSORED
Where to Celebrate Mardi Gras 2018 in Denver

Where to Celebrate Mardi Gras 2018 in Denver

You've got to live it up before you give it up. ...read more ›

by Carrie Dow Feb 6, 2018
Despite Reports, Nobody in California Will Go to Jail Over Plastic Straws

Despite Reports, Nobody in California Will Go to Jail Over Plastic Straws

Over the last few days, there's been a lot of drama around California's alleged 'Straw Ban,' a bill, that woul...read more ›

by Alexander Frane Feb 1, 2018
Philadelphia's Yards Brewing Co. and Boston's Harpoon Brewery Have Made a Super Bowl Bet

Philadelphia's Yards Brewing Co. and Boston's Harpoon Brewery Have Made a Super Bowl Bet

Philly's Yard Brewing Co. and Boston's Harpoon Brewery are putting faith in their home teams by making a bet o...read more ›

by Jessie Donofrio Jan 30, 2018
Disneyland is Getting a Brewery

Disneyland is Getting a Brewery

Disneyland in California will open its own brewery in 2018 - the brewery itself will be a Ballast Point Brewery, and it will be located specifically i...read more ›

by The Drink Nation Jan 30, 2018
A World of Pure Inebriation Awaits You at this Willy Wonka-Themed Bar in NYC

A World of Pure Inebriation Awaits You at this Willy Wonka-Themed Bar in NYC

Willy Wonka's chocolate factory has its own pop-up at the LOCL in the Nylo Hotel of the Upper West Side....read more ›

by Alexander Frane Jan 30, 2018
Wynkoop Creates Unique Beer for February's Charity Tap

Wynkoop Creates Unique Beer for February's Charity Tap

That brew is a tropical-style pale lager called Moringa Lager....read more ›

by Carrie Dow Jan 30, 2018
Pennsylvania Bar Sells 'Tide Pod' Shot That Won't Kill You

Pennsylvania Bar Sells 'Tide Pod' Shot That Won't Kill You

The $4 shot is available at Molly's Irish Grille & Sports Pub in Bethlehem, PA and is layered with blue Curaco, Bailey's and vodka dyed orange....read more ›

by Jessie Donofrio Jan 24, 2018
SPONSORED
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close